Sold-out fundraising events don’t happen by accident. Here’s what we learned at one of our favorite Create Good talks.
Why storytellers have an enormous responsibility to their audience, plus four more takeaways.
Enjoying a video can be challenging for people with disabilities or impairments. These simple strategies can help.
“My favorite meal at Al’s Burger Shack is called The Mookie. It’s a burger with bacon-onion jam, roasted garlic aioli, and blue marble cheese on top.”
In 2010, six Durham friends decided to organize a women’s arm wrestling competition. Seven years and 22 events later, they’ve raised more than $100K for local nonprofits.
And not just business books, either: applied psychology, memoir, and fiction books have all provided rich insight.
Myra Bradley was volunteering at her church, packing toiletry bags for homeless people, when she realized something: She might soon need one of those bags herself.
Here’s a good litmus test for storytelling: Is your audience eager to find out how it ends?
Crystal Dreisbach spent years writing letters to Durham restaurants, begging them to stop using styrofoam takeout containers. Finally, someone responded.
These humorous videos attract attention while helping viewers remember both the brand and the message.